Merino wool is packed with features that allow you to (among other things) feel better, look better, pack less, travel more, sweat more, wash less, smell less, worry less, stay outside, have more fun, have a lower environemental impact and ultimately do more and live better.

STNDRD FARE and our fabric partners at Global Merino are committed to producing a natural product with a sustainable supply chain that is socially, ethically and environmentally responsible. All environmental, animal health and workplace practices are of a high standard from farm to finished fabric.

Our partners have established relationships directly with Australian and New Zealand growers and certifying organizations for traceable programs. We select bales of wool with low vegetable matter (VM) and a narrow micron range and are directly in contact with the growers.